355’s action-thriller premieres January 13 at the Roxy Cinemas City Walk, starring Jessica Chastain and Penélope Cruz with a top-notch cast | INSITE OOH multimedia platform

The famous cinema based in Dubai, Roxy Cinemaslaunched a new campaign via Digital Out-of-Home (DOOH) in Dubai to thrill audiences with 2022 American spy film The 355 after inviting passers-by to the new film”GUCCI HOUSE” in his latest OOH campaignfeaturing Lady Gaga, Jared Leto, Adam Driver, Al Pacinoand Salma Hayek, among other stars.

The 355 is amassing electrifying and talented stars, with Jessica Chastain, Fan Bingbing, Sebastian Stan, Penélope Cruz, Diane Kruger and Lupita Nyong’o, and other stars, led by Simon Kinberg, as the DOOH campaign features a jet- together an international team of spies. This provides an overview of the film’s synopsis, also shown in “An Elite Team”.

The film revolves around CIA agent Mason “Mace” Brown who teams up with a competing German spy, a top computer scientist and a Colombian psychologist when a top-secret weapon falls into the hands of a group of mercenaries. The four women team up to embark on a frantic mission to save the world while staying one step ahead of a mysterious figure who tracks their every move.

The ad copy directs viewers to “Book Now through THEROXYCINEAMAS.COM” and the Roxy Cinema App. The visuals also show several time slots with “SILVER PLUS” tickets for the films “SWORD ART ONLINE”, “THE COLONY”, “THE HATING GAME” and “THE KING’S MAN” in the lower part of a blacked out background.

This campaign is new, appearing the first week of January on digital screens in Dubai.

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